{"title":"why us","description":"\u003ch3 style=\"text-align: center;\"\u003e\u003c\/h3\u003e\n\u003ch3 style=\"text-align: center;\"\u003eNOT MASS-PRODUCED. NOT GENERIC. NOTHING BUT 100% SOLID WOOD.\u003c\/h3\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cem\u003eEvery TimberLens stand is a singular act of craftsmanship — milled, shaped, finished, and assembled by hand in Richardson, Texas.\u003c\/em\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003cblockquote\u003e\n\u003ch4 style=\"text-align: left;\"\u003eHonest Materials, No Compromises: Premium American Walnut \u0026amp; Cherry Construction\u003c\/h4\u003e\n\u003c\/blockquote\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cem\u003e\"We don't hide our material behind paint or veneer. The wood \u003cstrong\u003eis\u003c\/strong\u003e the statement.\"\u003c\/em\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eMost guitar stands are stamped from tubular steel or injection-molded plastic. They do the job — and nothing more. At TimberLens Creations, the stand itself is a piece of woodworking art made from \u003cstrong\u003esolid Walnut\u003c\/strong\u003e and \u003cstrong\u003esolid Cherry\u003c\/strong\u003e — two of North America's most prized hardwoods.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eEvery stand consumes precisely \u003cstrong\u003e5–5.2 board feet\u003c\/strong\u003e of lumber — distributed across the body (~4 BF), base (1.0 BF), and neck\/head assembly (0.10 BF). There is no filler. There is no MDF core. What you see is what it is — through and through.\u003c\/p\u003e\n\u003chr\u003e\n\u003cblockquote\u003e\n\u003ch4 style=\"text-align: left;\"\u003eHandcrafted in Texas — Not Drop-Shipped from a Warehouse\u003c\/h4\u003e\n\u003c\/blockquote\u003e\n\u003cp style=\"text-align: left;\"\u003eEvery single TimberLens guitar stand is made in our own workshop in \u003cstrong\u003eRichardson, TX\u003c\/strong\u003e. There is no overseas factory, no contract manufacturer, and no \"designed in America, made elsewhere\" asterisk.\u003c\/p\u003e\n\u003ch4 style=\"text-align: left;\"\u003eOur Production Process — Step By Step\u003c\/h4\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eSTEP A — Milling \u0026amp; Substrate Prep:\u003c\/strong\u003e All wood for a limited batch is surfaced together to ensure uniform thickness and consistent grain orientation.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eSTEP B — Component Shaping:\u003c\/strong\u003e Band saw cuts and router profiling happen here. The fork — the component that cradles your guitar's headstock — is our most intricate cut, carved from 5x5\" slabs.\u003c\/p\u003e\n\u003cdiv style=\"margin: 20px 0px; text-align: left;\"\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/FpHxtvLIKUg?si=V6vjfWAinFR2R624\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eSTEP C — Designing the Base:\u003c\/strong\u003e While we use solid hardwood for all parts, the base is where we introduce unique design elements.\u003c\/p\u003e\n\u003cul style=\"text-align: left;\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eFor Walnut:\u003c\/strong\u003e We use a box line design with an epoxy pour for a \"brass-feel\" along the edges to add a touch of gold to the dark wood.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFor Cherry:\u003c\/strong\u003e We utilize exotic woods like Purpleheart, Bloodwood, and Mahogany to create a rich pattern with a signature guitar-pick silhouette.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"margin: 20px 0px; text-align: left;\"\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/Q-qrq32SZ0E?si=C8kElr3BfMarU-T_\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eSTEP D — Refining \u0026amp; Sanding:\u003c\/strong\u003e Every component moves through 120 → 220 → 320 → 500 grit. A \"water pop\" step raises the grain between passes, producing a surface that is glass-smooth to the touch.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eSTEP E — Finish \u0026amp; Assembly:\u003c\/strong\u003e We use \u003cstrong\u003eTried \u0026amp; True Oil + Beeswax\u003c\/strong\u003e. It is non-toxic, food-safe, and safe for nitrocellulose lacquer guitars. Final assembly uses 3\" non-corrosive brass screws — because even the hardware you can’t see should be worthy of the wood.\u003c\/p\u003e\n\u003chr\u003e\n\u003cblockquote\u003e\n\u003ch4 style=\"text-align: left;\"\u003eDesigned for Your Instrument's Safety \u0026amp; Legacy\u003c\/h4\u003e\n\u003c\/blockquote\u003e\n\u003cp style=\"text-align: left;\"\u003eThe \u003cstrong\u003ehead base\u003c\/strong\u003e includes a precision-routed housing for a \u003cstrong\u003ehygrometer\u003c\/strong\u003e — so you can monitor the humidity around your instrument at a glance. This is essential for players who own acoustics or vintage electrics.\u003c\/p\u003e\n\u003cdiv style=\"margin: 20px 0px; text-align: left;\"\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/8CI14nxfgUs?si=PswP6vAU2YrhLik1\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e","products":[],"url":"https:\/\/www.timberlenscreations.com\/collections\/what-differentiates-us.oembed","provider":"TimberLens-Creations","version":"1.0","type":"link"}